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Title,keywords,description.


crovel

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you may also use like that

<meta name="description" content="YOUR DESCRIPTION" />
<meta name="keywords" content="YOUR KEYWORDS" />



Put it to your header.tpl



prestashop has such a nice way of handling meta tags and multiple languages, why would you want to ruin it by using this code?
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I agree, prestashop is already SEO friendly just by using the back office so there is no need to start messing around and editing files.
Just make sure that when you fill your meta data that it is very relevant to the content of your page otherwise the new google algorithm won't like it.

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