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2015 Ecommerce Holiday Planning Guide


Sylvain CM

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Do you hear that sound? It’s Santa’s sleigh bells! The holiday season is approaching fast, and if you’re in the retail industry, then you know how important this time of year is. According to the American National Retail Federation, holiday spending in 2014 accounted for $616 billion in revenue. For online merchants, the holiday shopping season typically brings in 25-30% of their annual revenue. It’s clearly a crucial time for anyone selling online. To help you have the most successful holiday season possible, we’ve put together this special 2015 holiday ecommerce guide. It’s filled with useful tips that every online merchant can use to make their store sparkle and shine during the busiest shopping season of the year.

 

Select the appropriate language:

 

EN => https://www.prestashop.com/en/ecommerce-holiday-guide

FR => https://www.prestashop.com/fr/guide-ecommerce-de-noel

IT => https://www.prestashop.com/it/guida-festivita-ecommerce

DE => https://www.prestashop.com/de/ecommerce-weihnachtsguide

ES => https://www.prestashop.com/es/guia-ecomercio-de-navidad

NL => https://www.prestashop.com/nl/ecommerce-vakantie-gids

 

In this holiday guide from PrestaShop, you’ll learn how :

  • Configure your website for the holidays
  • Optimize website design to increase conversion
  • Build even more holiday traffic with SEO best practices
  • Run effective promotions that convert holiday visitors into shoppers
  • Avoid shipping stress with this season’s top shipping tips
  • Send perfect holiday emails that ring-in new sales
  • Organize for the post-holiday season
  • Manage your time with a comprehensive holiday checklist
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