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CSV product import will not accept symbols in Product NAME

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I am having a problem importing product csv files in the native import. I get the file from my supplier and I am having to delete or find and replace the # symbol in the product name of my CSV file. I have 50,000 products I have to go through every week so i can update my products can anyone help fix this so it will accept it in the CSV import tool. I have prestashop 1.7.4.

Thank You

Edited by Guy (see edit history)

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