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Hello,

 

could somebody who knows it for sure help me:

 

1. if is it important to fill in meta description of the products. (if does this have big weight for google)?
(By all products I have filled in just short description cause descriptions are short.)

 

2. And other thing - is just short description enough to be displayed by google results after/under the TITLE exactly this short description?

 

Thanks

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Wrong. Short description on Prestashop destroys all your keywords for product page. Take a look with SEOQuake to index, category and product site and you will see what I mean.

 

The best is not to use the short description. Use only the product description and mount from there your keyword density, which should be canalised to your product and not to the whole shop.

Which is important ? Your shop, or the specific product you are selling. This question answers you if you use short description or not. Ranking is not a filling of words in short description, but a valuable and unique content on your product description. As short description is restricted to 255 characters, you never will be able to deliver an unique and valuable content to the serp's with this. Meta-title and meta-description are too important.

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I am confused, is the "short description" that you are referring to the "short description" field in the product information?

 

Is it important to have a description in the "meta description" field in the product information?

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I am confused,...

not a surprise, i think someone has misinterpreted the question.

 

 

is it important to fill in meta description of the products. (if does this have big weight for google)?

By all products I have filled in just short description cause descriptions are short.)

 

Is it important to have a description in the "meta description" field in the product information?

 

Yes, indeed it's very important that you write a short description(up to 156 characters) of  the product in that "meta description" field. Shorter descriptions are not optimum, but always better then nothing.

In normal case , this short description ist placed after/under the TITLE in the serps.

 

Also in normal case Google is indexing the keywords within this description and your Google-position becomes better.

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I am confused, is the "short description" that you are referring to the "short description" field in the product information?

 

Is it important to have a description in the "meta description" field in the product information?

No. I never added this to any of my Prestashop shops, due to the reason that you cannot canalize your keywords to your products. You also cannot build-up unique content with short description, due to restriction of characters.

You can skip the short description and better you invest your time in product description, build up there unique content and keywords for your page.

If you add short description this is what SERP's will mainly index and skip all the other valuable content. This is how Prestashop build his SEO. 'Not really optimal for big catalogs with different product ranges.

If your shop is only selling for example shoes, you can use short description, but if you are selling shoes, bags and fashion, you should not use the short description. Cause GG will see only a mix shop without any category and you loose positions.

 

Keywords, keywords density canalised to each of your products give you a good ranking, but not a mix of thousands of keywords without any categorisation. Which is what Prestashop builds up with short description.

 

Meta description should be the longer product description, therefore more important than short description. Here you build-up your unique and valuable content and a wider range of keywords for your project.

Short description = you can use for small catalogs  with one theme (only shooes, only fashion, etc...), by using the same keywords wihich is shoes, colors, sizes.

 

For to have your product description added automatically as meta-description, you can for ex. use the free module SEO updater. Version 0.4 of the module works with PS 1.6. AND ONE language. https://www.prestashop.com/forums/topic/56865-seo-updater-module-automatically-generate-title-description-and-keywords-meta-tags/page-6?do=findComment&comment=979351

Or any other paid module of the addons.site.

 

For good SEO, also don't forget to use micro-data: https://www.prestashop.com/forums/topic/56865-seo-updater-module-automatically-generate-title-description-and-keywords-meta-tags/page-9?do=findComment&comment=1687364

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  • 1 month later...

No. I never added this to any of my Prestashop shops, due to the reason that you cannot canalize your keywords to your products. You also cannot build-up unique content with short description, due to restriction of characters.

You can skip the short description and better you invest your time in product description, build up there unique content and keywords for your page.

If you add short description this is what SERP's will mainly index and skip all the other valuable content. This is how Prestashop build his SEO. 'Not really optimal for big catalogs with different product ranges.

If your shop is only selling for example shoes, you can use short description, but if you are selling shoes, bags and fashion, you should not use the short description. Cause GG will see only a mix shop without any category and you loose positions.

 

Keywords, keywords density canalised to each of your products give you a good ranking, but not a mix of thousands of keywords without any categorisation. Which is what Prestashop builds up with short description.

 

Meta description should be the longer product description, therefore more important than short description. Here you build-up your unique and valuable content and a wider range of keywords for your project.

Short description = you can use for small catalogs  with one theme (only shooes, only fashion, etc...), by using the same keywords wihich is shoes, colors, sizes.

 

For to have your product description added automatically as meta-description, you can for ex. use the free module SEO updater. Version 0.4 of the module works with PS 1.6. AND ONE language. https://www.prestashop.com/forums/topic/56865-seo-updater-module-automatically-generate-title-description-and-keywords-meta-tags/page-6?do=findComment&comment=979351

Or any other paid module of the addons.site.

 

For good SEO, also don't forget to use micro-data: https://www.prestashop.com/forums/topic/56865-seo-updater-module-automatically-generate-title-description-and-keywords-meta-tags/page-9?do=findComment&comment=1687364

great information, i agree with you

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I am also facing the same issue. Can yoy please tell me what is the minimum word count for meta description. Because I already gave some products meta description above 100 in my website " www.thespiceclub.in " but still its showing short meta description error in websmaster..

Edited by www.thespiceclub.in (see edit history)

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Hello,

 

could somebody who knows it for sure help me:

 

1. if is it important to fill in meta description of the products. (if does this have big weight for google)?

(By all products I have filled in just short description cause descriptions are short.)

 

2. And other thing - is just short description enough to be displayed by google results after/under the TITLE exactly this short description?

 

Thanks

You should definitely add short or long description keywords in the meta tag because it will help in bringing your website in organic searches.But avoid overstuffing of keywords because it will affect negatively to your online business.

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I am also facing the same issue. Can yoy please tell me what is the minimum word count for meta description. Because I already gave some products meta description above 100 in my website " www.thespiceclub.in " but still its showing short meta description error in websmaster..

 

No minimum Word Count limit but it should be at least enough to make the purpose of the page understandable. However max count should be less than 160. If it will greater than 160, it will be shown as dots. You can check detail here about word count ; https://fmemodules.wordpress.com/2013/09/20/tips-on-how-to-improve-seo-for-your-prestashop-on-line-store/

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  • 5 months later...

Hi,

you can edit the max-length of SEO editing

{your_admin_folder}/themes/default/template/controllers/products/seo.tpl

 

and change all the data eg.

 


maxchar=260
maxlength=260

Matteo

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  • 4 years later...

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