Creed Perfumes

Shop URL: http://www.creedboutique.com/

Overview

Launched in November of 2009 by BusinessTech, a PrestaShop Certified Web Agency, CreedBoutique.com is the official website of Creed Perfume. Previously, Creed Perfume was sold online and through U.S. intermediaries such as Neiman Marcus. Therefore, the goal was to create a platform through which Creed Boutique could directly distribute their branded perfumes, as well as creating an online storefront that they could connect to their blog and Facebook page.

Specifics

Creed’s website presents a clear, neat design for more than one hundred products in the catalog. The store is connected to their Wordpress blog as well as Facebook, where fans can buy directly from the branded page.

“With its easy-to-handle code and simple administration panel, PrestaShop has allowed us to benefit from reduced development time. Soon we will implement One Page Checkout and PrestaShop’s Layered Navigation to continue to evolve CreedBoutique.com,” said David Niry of BusinessTech

Results
  • An increase in sales that matched those on NeimanMarcus.com within the 1st year
  • A 50% increase in sales in the 2nd year
  • Sales tripled during the Christmas season
  • The first sale came in the first hour after the site was launched!

Developed by: Business Tech

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