BizReport - How smaller retailers can compete online

Published on June 22, 2015

Kristina: It has always been hard for smaller retailers to find their niche in the online space. What do these retailers need to do to compete?

Bruno Leveque, CEO & Founder, PrestaShop: There's no doubt that smaller, niche retailers face tough competition fro...

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Website Magazine - PrestaShop Unveils $1 Million Developer Integration Fund

Published on June 15, 2015

E-commerce solutions provider PrestaShop has unveiled a $1 million Developer Integration Fund that is dedicated to driving new module development.

Currently the PrestaShop Addons marketplace offers more than 5,000 modules that plug into the PrestaShop e-comme...

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Tech Cocktail - 5 Tools That Will Help You Jumpstart Your ECommerce Business

Published on May 19, 2015

If you want to jump-start a business that offers customers the ability to shop online, you will need a fully functioning online store. PrestaShop gives you the ability to create a fully functional online store within a matter of minutes. They have designed their site...

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Multichannel Merchant - 5 Ways E-Retailers Can Leverage Data to Increase ROI

Published on May 11, 2015

E-retailers have access to a massive amount of consumer data and that data can be tremendously valuable, but many might not know which data points to leverage to meet their business goals. However, it is critical for entrepreneurs to take advantage of big data to bet...

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Huffington Post - How a Free Product Builds Customer Loyalty

Published on May 07, 2015

In 2009 I was running a small web services business in Paris when I decided to take a chance by shifting away from services to a software model. Within a month, my software -- which allowed users to set up their own online stores -- had been downloaded thousands of t...

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Small Business Trends - How Handmade eCommerce Sites Gain From Etsy’s Growth

Published on April 27, 2015

Etsy went public recently. The popular website for buying and selling arts and crafts has made a huge impact on the market.

Still, the IPO met with some skepticism when first announced, with key concerns stemming from Etsy’s unprofitable growth. The forec...

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