Laboratoires de Biarritz

Tell us your story! What products do you sell thanks to PrestaShop?

Passionate about surfing and ocean-lovers, the family behind the brand has been searching in vain for a sunscreen that is both effective with high protection and environmentally-friendly for ocean life... We have therefore analyzed the red algae that has washed ashore on the Atlantic coast and contains molecules with exceptional properties. Alga Maris is our first range of certified organic suncare products that will become the benchmark of natural high protection sunscreen on the market in France and Europe. We are currently selling about thirty products in the range.

What value does PrestaShop add to your store?

We created our website from the very beginning, which we completely overhauled at the end of 2018. PrestaShop 1.7, a new design and new features for a great customer experience! Made in France like us, PrestaShop was the preferred solution to host our online store. Its SEO optimization and local team support is a real plus.

Which module(s) has/have become indispensable to your store?

According to Dimitri Cazenave, the brand’s Digital Manager: “Our indispensable modules are Verified Reviews, PayGreen, All-in-one and the dashboard! A favorite for custom modules developed by our OhMyWeb agency since one of PrestaShop’s strengths is also open source technology: everyone can contribute to its development!