AFIX Poster Display is an eco-friendly Canadian-based company that sells elegant, light weight, highly functional aluminum framed media displays designed to enhance company messages.
Their commitment to excellence is surpassed only by their passion for the environment as every AFIX product is made with extremely lightweight recycled aluminum tubes and polycarbonate clips.
AFIX offers a variety of display options for your floor, wall, window or counter top. Assembly is not only easy, each display can quickly be adjusted to an infinite number of shapes.
AFIX has been operational since 1990, but it wasn't until recently that they decided to open an online store.
In 2011, AFIX launched their e-commerce website with PrestaShop. "When rethinking our business model, we decided to open an online store. We downloaded PrestaShop for fun just to see what our options were. Soon after, we realized that we had stumbled upon an exceptionally easy to use, versatile e-commerce solution," said Yann Giraudet, President of AFIX.
Since launching their online store, Giraudet has seen AFIX Poster Display's conversion rates increase significantly while attracting more than 4,500 unique visitors to their website last month alone.
Not every online business is as innovative and successful as AFIX Poster Display, but any online business who uses PrestaShop as their e-commerce solution can quickly and effectively extend their reach to a global market.
"The world of e-commerce is competitive. And that's why it’s so important to make sure you have the best e-commerce solution available. For us, that solution was PrestaShop," said Giraudet.
Giraudet wasn't without advice for prospective e-commerce merchants looking to bring their own innovative ideas to the world of e-commerce. "When designing your online store, pay particular attention to the browsing experience you're creating for customers. In today's times, most have little to no patience when shopping online. They want immediate results, and your websites' interface should be designed around that reality."
No matter what product you are selling, PrestaShop's free Open-Source software comes equipped with all the tools needed to thrive in a competitive market.
More than 115,000 active online stores have already turned to PrestaShop as their preferred e-commerce solution. The only question is why haven't you?