Back to school, Black Friday, Christmas—most e-commerce revenue will be made a few months from now.
The challenge is on…starting now!
To help you make your end-of-year promotional sales successful, PrestaShop has cooked up:
✔ 19 pages of tips and advice to help you prepare, including:
✔ a circular calendar, so you can visualize the preparation periods for each promotion,
✔ the day-by-day detailed calendar, so you can think ahead without getting overwhelmed.
Download the End-of-Year E-commerce Guide today on PrestaShop Add-ons!
Know how and when to prepare your store for successful promotional sales
For successful promotional sales during the back to school, Black Friday and Christmas seasons, first consult the circular calendar. It indicates the period during which you should prepare each step.
Next, follow the recommendations indicated in the end-of-year e-commerce calendar. From July to December, you can see an overview of when to stock up on inventory, synchronize your catalog with price-comparison tools and marketplaces, send your newsletters, indicate order deadlines to your customers to ensure they are delivered on time, configure abandoned-cart reminders, and more!
To make things easier, we've made a selection of suggested modules, so you can put actions into place with just a few clicks.
Advice pages dedicated to back to school, Christmas shopping and all the promotional sales you might want to organize are also offered in this guide, to help you along through every step of the way.
6 PrestaShop e-merchants also offer some valuable advice for things you can implement in your online store for better success this time of year.
And, since being listed on the first search engine page of results is absolutely critical, PrestaShop also offers a list of recommendations for optimizing your online store's natural SEO.
Now you have access to everything you need for successful sales until Christmas!
Happy selling! Download your end-of-year e-commerce guide today.