PrestaShop Blog
Sales, Promotions, Clearance: How To Animate Your Sales All Year?
If you are looking to run such profitable business campaigns for your ecommerce store, tak...
Email Marketing 2020: All you need to know
Let's dig into email marketing trends of 2020 that could be easily implemented into your e...
The importance of translation in the internationalization of your ecommerce
International expansion is an especially important factor for the growth of sales from you...
What is an ecommerce payment gateway?
What is a gateway? What does it do? How does it help? And how do you choose the best payme...
Extend and develop your customer relationship after purchase
Thank your customer for purchasing your products with a personalized note to surprise them...
Getting your email marketing ready for the end-of-year sales
Learn how to make the most out of sales events like Black Friday and Cyber Monday by prepa...
Subscribers and loyal customers: a combination that makes consumers and retailers happy
In the world of e-commerce, one of the factors to focus on more energetically, before and ...
Seven best practices in after-sales management
If you don't want to lose your customer, here are the 7 best practices to immediately incr...
E-Commerce Data driven strategy: how to increase sales by analyzing data
Do you want to improve the performance of your e-commerce? Discover how to set up a data d...
E-commerce: The KPIs you should monitor
Whether you want to get to know your customers better, maximise conversions or increase th...
Important stages of a business: why do you have to climb to win?
All businesses have a life cycle. There is the initial phase, where it's just an idea, a s...
Crisis logistics: the importance of ensuring business continuity
Useful and valuable logistics lessons from which we can learn to improve and strengthen ou...
Omnichannel strategies: the common future of retail and e-commerce
The future of e-commerce–physical retail co-existence can be summarised with one key word:...