PrestaShop Blog

How to build a brand story through storytelling?
Storytelling is a powerful form of human communication. We have used storytelling in shari...

PSD2 Is Coming to the EU – Are You Ready?
Companies that sell in the European Union have dealt with many changes over the years to p...

Essential inventory management tips for eCommerce businesses
Inventory management sounds as straightforward as it gets. You stock your stores and wareh...

How to reduce the size and weight of your eCommerce photos
Do you know the real importance of reducing the weight and size of photos on your PrestaSh...

The importance of social networks for your ecommerce
The social networks started more than 15 years ago. They became a part of our daily lives ...

3 challenges to expand your logistics internationally
Do you know that many businesses face loss due to inefficiency to meet customers demand on...

5 Ways To Manage Your After Sales Service Effectively
If you have ever worked in real-world retail as opposed to eCommerce, you may have heard i...

5 Marketing Content Mistakes to Avoid
The amount of data we produce each day is truly mind-blowing. It’s hard to stand out with ...

E-Commerce SEO: How to Optimize Product Pages
When done well, SEO allows e-commerce websites to reach their target audience without payi...

International Shipping
International shipping takes planning, patience, and going through a bit of red tape. Savi...

Simplify cross-border selling with multi-currency
Digital cross-border buying continues to grow in popularity. Based on a survey of consumer...

What is CPA and how can it improve my eCommerce’s online ads strategy
In this article, we’ll explain what CPA is and how to calculate it. This will help you to ...

7 Necessary Steps To Launch Your eCommerce Shop
There are so many details to think about when setting up an eCommerce shop, and dropping t...