You’ve been waiting for it… your 2016 e-commerce calendar is here!
You’ll find everything you need to make 2016 another great year, including suggestions for preparing successful promotions in your online store, key sales events in your country, ideas and tips for boosting traffic and conversion rates, improving user experience, increasing average cart value, retaining customers, and optimizing store management.
Before we go on, we’d like to give a shout out to Pagination.com for their help integrating the template and data. Thanks!
The essential tool for all e-merchants
Here at PrestaShop, our mission is to help you lead a successful e-commerce project.
Over the course of many meetings and e-commerce site audits, we were struck by the fact that no tool existed to help e-merchants organize their work on a daily basis. This surprised us, since an e-merchant's job feels more like 12 jobs rolled into one--difficult to plan ahead and prioritize without visibility.
So three years ago, we decided to create the circular calendar, which is now downloaded worldwide each year, and gives merchants a clear idea of when to start preparing for each sales promotion.
We hope downloading the ecommerce calendar means less stress and better organization to make your sales campaigns a success!
A global success
Wherever you are, take advantage of these tips!
Our e-commerce calendar is available in 7 languages and customized for 8 countries (France, Germany, Italy, the Netherlands, Poland, Spain, the United Kingdom and the United States).
In 2015, our e-commerce calendar was downloaded across the world and featured on ecommerce hubs. We’re thrilled that it’s been able to help merchants everywhere better manage their businesses.
12 pages to help you succeed all year long
Each week: one tip…to boost traffic or conversion rates, improve user experience, increase average cart value or retain customers, and more!
Know when and how to prepare for each major sales event (sales, Christmas, Mother's Day, Black Friday, etc.), but also for specific events in 2016 (The Olympic Games, Euro 2016, etc.). You now have the means to get ahead and know when and how to start preparing your e-commerce site.
The secrets to success of other e-merchants. Every month, an e-merchant shares his or her advice with you. Take advantage of it!
A selection of tools to make your life easier. For each tip, you will find a selection of modules that enable you to easily create and send newsletters, generate promotions in just a few clicks, optimize store management, and more.
Customize your calendar
These tips are just suggestions from e-commerce experts to help you enhance your online store, get organized, and see your website in a whole new light. Don’t get discouraged if you’re not doing these things yet—you’re on your way!
The calendar also contains sections that need filling in. By you.
You know your customers, products and website culture better than anyone else. Make a note right now of the campaigns you wish to put in place and start planning for them in advance.
Remember, your store is unique.
Wishing you all a fantastic 2016 and a successful e-commerce year!