It’s time to take your physical retail store online !

E-commerce is a tremendously fast growing sector of the retail industry, making it impossible for traditional retail stores to ignore the inevitable: the need for an online presence. No matter the size of your retail business, integrating into the world of e-commerce places your business at the fingertips of millions of new customers, allows you to make sales every minute of the day and gives you visibility even the best retail locations in the world can’t offer.

That’s why it’s time to take your physical retail store online so let’s get you prepared!
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How to Hire your First Employees for your Online Store

Finding yourself unable to keep up with orders and customer requests? The good news is that your sales are skyrocketing but with the growth of a business also comes the decision of whether to hire more employees. There are also many other times you may want to hire, such as hiring a graphic artist for custom designs before you launch. When you decide to start hiring, make sure you know what to do. Learning how to hire effectively for your e-commerce business will save you time and money! Here are four key tips on how to hire your first employees for your online store.
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You’re Invited! The top 5 reasons to attend the 7th Annual PrestaShop Barcamp

You’re invited to the biggest, must-attend e-commerce event of the year! Join us for the largest PrestaShop Community gathering in Paris on Tuesday, November 19th at 8:30AM with inspirational keynote speakers, engaging workshops, personal consultations and hear from some of the biggest influencers of the web! Here are the top 5 reasons to attend the 7th Annual PrestaShop Barcamp!
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Leave your E-Commerce Competitors in the Dust with a Speedy Hosting Provider

One of the most crucial decisions you’ll make as an online merchant is selecting your hosting provider. An e-commerce site needs a reliable web host to keep it running smoothly at all times for customers. When it comes to hosting your site, speed is everything. Today online shoppers expect fast loading times and a seamless user experience when they visit your site, so make sure you can meet this expectation! Here are three reasons why it’s so important to have a top, high-speed web host for your online store.
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E-commerce Success Story: How two Australian mums are giving kids the irresistible gift of Cupcakes & Cola

Cupcakes & Cola are two treats no kid can resist but in this case, it’s how Australian sisters-in-law, Rebekah and Melissa, made their passion for their children’s fashion come to life! Cupcakes & Cola Children’s Boutique is a PrestaShop powered online store selling children’s clothing from newborns to size 7, accessories, bedding, toys and personalized bedroom décor.

I had the pleasure of speaking to Rebekah, who shared Cupcakes & Cola’s experience using PrestaShop and what they have done to make their adorable online shop an e-commerce success story!

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Why offer a Subscription Service for your E-commerce Site

Do you know which unique mix of features works best for your customers? As an online merchant, there is a multitude of options you can offer to increase your sales! One of the most popular and successful options for online shoppers is a subscription service model. You can sell almost any product or service with this sales technique that uses recurring payments without reordering! Subscription service models in e-commerce are not just another trend and could be an ideal fit for your online store. Today let’s discuss what a subscription service looks like and how it can take your e-commerce site to the next level.
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PrestaShop Teams up with UK’s largest merchant service provider, PaymentSense

One of the biggest decisions you’ll make when you begin your online business is selecting a payment solution that best fits your needs. That’s why we are very happy to announce our recent partnership with the UK’s largest merchant service provider, PaymentSense, providing PrestaShop merchants in the UK with a reliable and affordable online payment solution.

Thousands of small and growing businesses use PaymentSense and these are some of the reasons why:

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The Top 5 E-commerce Design Trends for your Online Store

With constantly evolving design trends, it’s imperative to stay one step ahead of your competitors and keep up with emerging e-commerce designs. The design of your online store plays a major influence on whether or not a customer is going to shop there. E-commerce sites can quickly become outdated and that’s why I’m sharing the current top 5 e-commerce design trends to help make your online store visually appealing and more profitable.

Be conscious that the design of your online store is the foundation of your success – so let’s give your customers the best online shopping experience.

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PrestaShop's New Miami Office – The Makeover

After taking over the PrestaShop French Headquarters over an entire weekend for a complete remodeling of the office, Quentin & Xavier flew to Miami, Florida, to help Luis and Ben with the US Headquarters makeover in Miami.
Including but not limited to, a Pacman machine, Fussball table, Colombian sharks, green walls, pink walls and a 270° view on the Miami Bay, we welcome you to PrestaShop, Inc’s new office!