How Google (My Business) can boost your store visibility

[Mallee Boy]

Have you Got your Prestashop Store set up in Google Local (Google My Business)? How effective has it been for your SEO efforts?

 

I have combined some helpful research done by Google, as well as some Prestashop store comparisons and the results are very interesting.

 

Here is one store built on Prestashop, just as an example of what they have done using Google's Local Listing feature (I don't own Johnson's Popcorn and have never met or spoke with them).

 

 

It seems that not setting yourself up on Google Local would be to leave some valuable free advertising space (worth potentially thousands of dollars) sitting on the table - even if you don't have a bricks and mortar outlet. Much better and more useful than Google Authorship ever was.

 

Do you think it is worth creating a listing? Has it brought more traffic or sales for anyone?

Edited November 1, 2014 by Mallee Boy (see edit history)

[agenceweb74]

Hello Mallee Boy,

 

I totally agree with you and it has more effect than only making you locally visible : I think it has a significant weight on your page rank, which is also usefull for any search engine query, even not localized.

[Mallee Boy]

Hey EP NB, I agree. You gotta be in it to win it.